Startups

UW-Madison, affiliates and startups generate $30.8 billion annual statewide economic impact – Office of Business Engagement – UW–Madison

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Supported by UW–Madison’s Discovery to Product (D2P) office, startups show resilience in an unprecedented time

While economic uncertainty and the changes to daily life caused by the global pandemic have created countless challenges for business owners across many sectors, startup companies founded by UW–Madison innovators have managed to demonstrate resilience. Since its inception in 2014, UW–Madison’s Discovery to Product (D2P) office has helped launch or grow 56 startup companies led by campus innovators. This number includes 27 existing startups that received assistance over the past fiscal year (July 2019 – June 2020), and 8 new startup companies recently launched during that same period.

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